Email Campaigns

LAB Productions will design emails, a newsletter, sign up forms for your company using a design that fits your corporate identity. Your email, newsletter or signup form should look like your website.  Be consistent in your marketing messages.  Capture leads off your website by creating inline or unique landing form pages that go directly into your Email Database.

No need to use boxy email templates that are not recognized by your customers and prospects. Email communications and newsletters should fit a standard theme so you are easily recognized. Research shows that a user decides within seconds whether to keep that message and continue reading it or delete it. Make it successful so that your message won’t get deleted and they know it is from your company.

Inline CSS is used and email or newsletters should be conscious of file size, image downloads, download file type, popups or plug-ins required. A message should be concise and use images that are not large in size. Avoid attachments and instead use links linking to your corporate website so they have an option to download.

With the latest technology and smartphones, most messages that are too long in file size or length are not fully displayed. Use your space wisely. Also be advised on how to avoid getting your message caught up in spam blockers.

LAB Productions is here to help. Contact us for a quote.